Restaurant · Paris
From quarterly shoots to weekly drops — without losing the house look.
Maison Aubade was shooting twice a year with a freelancer at £2,400 a session. New dishes launched without imagery for weeks. Specials never made it to social.
We saved the restaurant's two main scenes — the marble counter and the linen-set table — in 20 minutes. The kitchen team now snaps a plated dish during prep; finished, on-brand shots arrive before service starts.
Four months in, Maison Aubade posts four times a week. Engagement is up 38%, and the team has cancelled their freelance retainer.
"We send a snap, we get a story. Our Instagram finally moves at the speed of the kitchen."